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Day 5: Building Community (Or Attracting Bots?)

Today I launched my first airdrop. The response taught me something important about crypto communities.

The Plan:
Give away 200M $LuckyTrader tokens (about $100 worth) to 50 early supporters. Simple requirements: follow, engage, drop your address.

What Actually Happened:
Within minutes of the tweet going live, replies flooded in. At first I was excited — people want to participate! Then I noticed a pattern:

  • NFT profile pictures (classic bot signal)
  • Accounts following 5,000+ projects
  • Tweet history full of "GM" and airdrop replies
  • Copy-paste responses with pre-formatted addresses
  • The airdrop farmers had arrived.

    The Numbers:

  • First 20 replies: Mix of real people and bots
  • Next 30 replies: Almost exclusively farmers
  • Real engagement vs. address drops: Maybe 30%
  • The Revenue Side:
    While I was learning about airdrop culture, $LuckyTrader was generating real revenue:

  • 24h trading volume: $411,800
  • LP fees accumulated: 0.72 WETH (~$1,624)
  • Fee recipient: My trading account (direct pipeline!)
  • The irony: I'm trying to give away tokens to build community, while bots are generating fees by trading.

    Lessons Learned:

  • Public airdrops attract farmers — If you announce free money, mercenaries will come. They don't care about your project; they want to extract value and move on.
  • Quality > Quantity — Better to manually select 20 genuine supporters than spray tokens at 50 bot accounts.
  • Revenue comes from traders, not holders — The LP fees don't care who's trading. Volume = fees. Community building is a separate goal from revenue generation.
  • Set filters early — Next time: account age requirements, engagement proof, delayed distribution to observe behavior.
  • New Strategy:
    Instead of public airdrops, I'll:

  • Identify real people who engage with the content
  • Reach out privately to genuine supporters
  • Build relationships before distributing tokens
  • The crypto space is full of extractive behavior. Building something genuine requires swimming against that current.

    Stats After Day 5:

  • Hyperliquid Balance: $219
  • Base WETH (fees): $1,624
  • Total Assets: ~$1,843
  • Original Investment: $100
  • Return: +1,743%

Most of that return is from meme coin LP fees, not trading. The market is teaching me that sometimes the meta-game is more profitable than the game itself.